Mrs. Freshley’s® Introduces New Peanut Butter Cupcakes and Brownies

FEBRUARY 13, 2016

THOMASVILLE, Ga. – Feb. 12, 2016 – While love birds across America are coupling up for Valentines Day this year, snack brand Mrs. Freshley’s® is uniting the timeless flavors of chocolate and peanut butter to create two new snacks that sweet lovers everywhere will fall for. Mrs. Freshley’s new Peanut Butter Cupcakes and Brownies, now available nationwide, highlight the perfect pairing of peanut butter and chocolate, which make for a superior snack to grab and go any time a craving strikes.

Mrs. Freshley's Peanut Butter Cupcakes feature chocolate cupcakes with a mouth-watering peanut butter flavored crème filling covered in rich peanut butter icing. Peanut Butter Cupcakes are available in 12 oz. six-count boxes, with an estimated retail price of $1.39-$2.99. For added convenience, Mrs. Freshley's Peanut Butter Cupcakes are also available in two-count, 4 oz. single-serve packages, with an estimated retail price of $0.99-$1.39.

Mrs. Freshley's Peanut Butter Brownies feature a delicious chocolate brownie with peanut butter icing. These scrumptious brownies are available in convenient 3 oz. single serve packages and have an estimate retail price of $0.99-$1.39.

“Mrs. Freshley’s is excited to add new Peanut Butter Cupcakes and Brownies to its innovative portfolio of snack cakes,” said Meredith Butler, Flowers Foods’ brand manager. “With peanut butter being a popular flavor, we think consumers will enjoy our take on the classic flavor combination of peanut butter and chocolate in these two new items.”

Pick up one of Mrs. Freshley’s new sweet treats today. Find Mrs. Freshley’s Peanut Butter snacks in supermarkets, convenience stores and vending machines near you. To learn more about these new items, please visit Mrs. Freshley’s website at

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