Introduction and History

Who Are We?

Since its introduction in 1994, Mrs. Freshley’s has become synonymous with freshness, quality, and great taste. First developed for the vending market, Flowers Foods took Mrs. Freshley’s to retail stores in 1997 and has expanded the brand to include more than 50 different snack cakes and pastries. A clear winner with consumers, Mrs. Freshley’s has earned numerous quality and taste awards over the years, including those from the American Culinary Institute and such trade magazines as Automatic Merchandiser and Convenience Store & Petroleum Retailers.

Mrs. Freshley's snack cakes and pastries...

  • Contain 0 grams trans fat per serving
  • SnackAway snacks contain less fat, sugar and calories with more fiber!
  • Try Mrs. Freshley's SnackAway snacks!
 
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